STORY BEHIND la Lovie Founded in 2009, la Lovie reflects what we all value most in life: love, joy and beauty. la Lovie was created to bring a sort of comfortable, whimsical and well designed hand craftsmanship to every day wear for adored little ones in our lives. It started the year their daughter was born with luxuriously designed cashmere knit blankets, sweaters, and leggings. Along the way mistakes were made and many new lessons were learned. As their kids grew so did la Lovie.
Today, la Lovie represents the growth they have undergone, and a shift towards sustainable living, slow craft artistry and functional aesthetics.
Each and every item found on la Lovie is individually hand-sewn, hand crafted and hand finished in their quaint studio in Pasadena, California. Each product is designed and hand made with the goal of creating wonder and whimsical imagination in its receiver. No matter the age, all who receives a la Lovie product, makes a special connection with it.
ABOUT FOUNDER- Irene
Born and raised in Taiwan, Irene began sewing/making doll clothes when she was 8-years-old. Playing with dolls was a major part of her life, right up to the time she went to fashion school. After fashion school, she worked in the fashion industry for 20 years before starting la Lovie.
Today, Irene spends most of her time in the comforts of her studio, enjoying the therapeutic process of doing what she loves most; creating, sewing, and slow-crafting products that reflect her beautiful spirit. Offering beauty and joy through each and every one of her finished treasures.
